Privacy Policy

Effective Date: July 9, 2026

Welcome to Mercato Trends, operated by Reels Studio INC DBA Mercato Trends (“Mercato Trends,” “we,” “us,” or “our”). We are committed to protecting the privacy and personal information of our website visitors, customers, prospects, and business partners.

This Privacy Policy explains how we collect, use, disclose, store, and safeguard your information when you interact with our website, landing pages, online forms, digital marketing campaigns, events, in-person outreach, phone calls, emails, text messages, and related services.

By using our website or services, you agree to the practices described in this Privacy Policy.

1. Company Information

Legal Entity: Reels Studio INC
DBA: Mercato Trends
Website: mercatotrends.com
Address: 12808 West Airport Blvd, STE 303C, Sugar Land, TX 77478
Email: info@mercatotrends.com

2. Scope of This Privacy Policy

This Privacy Policy applies to information collected through:

Our website and landing pages
Online forms and digital marketing campaigns
Door-to-door marketing and in-person interactions
Event-based outreach and enrollments
Phone calls, emails, text messages, and other communications
Customer support and follow-up communications

3. Personal Information We Collect

We may collect personal information that identifies or can reasonably be linked to an individual, including:

A. Contact and Identity Information

Full name
Email address
Phone number
Mailing address
Date of birth, when required
Government-issued identification, when legally or operationally required

B. Service and Enrollment Information

Depending on the service requested, we may collect information related to:

Insurance inquiries or enrollment support
Telecom, internet, wireless, or home service inquiries
Energy or utility-related service inquiries
Customer eligibility information
Appointment details
Service preferences
Enrollment confirmations
Customer support requests

C. Financial and Transactional Information

Where applicable, we may collect:

Payment-related information
Transaction records
Billing or enrollment confirmations

We do not store full payment card information unless required and handled through authorized, secure payment processing systems.

D. Technical and Website Information

When you visit our website, we may automatically collect:

IP address
Browser type
Device information
Website interaction data
Pages visited
Cookies, pixels, and similar tracking technologies

E. Communication and Consent Records

We may maintain records of communications and authorizations, including:

Email correspondence
SMS/text message communications
Phone call records or call recordings where permitted by law
Web form submissions
Consent and authorization records
Opt-in and opt-out records

4. How We Use Personal Information

We may use personal information for the following purposes:

To respond to customer inquiries
To provide information about services requested by the customer
To schedule appointments or follow-ups
To assist with insurance, telecom, internet, wireless, energy, or related service enrollment requests
To verify identity or eligibility when required
To provide customer support
To send service-related updates and notifications
To send promotional communications only where permitted and with proper consent
To maintain internal compliance, audit, and business records
To improve our website, marketing campaigns, and customer experience
To meet legal, licensing, regulatory, carrier, provider, or compliance obligations

5. Legal Basis for Processing

We process personal information based on one or more of the following:

Your consent
Contractual necessity
Legal or regulatory obligations
Legitimate business interests where permitted by law
Customer service and operational needs

6. How Personal Information Is Shared

We may share personal information only as needed to provide services, complete requested transactions, support enrollments, or comply with legal and business obligations.

Personal information may be shared with:

Licensed carriers, agencies, providers, or service partners for enrollment or service fulfillment purposes
Authorized vendors and service providers who help us operate our business
CRM, communication, scheduling, payment, or compliance systems used for business operations
Legal, compliance, regulatory, or government authorities when required
Professional advisors, such as attorneys, accountants, or compliance consultants, when necessary

We do not sell personal information to third parties.

We do not share personal information with third parties for their independent marketing purposes.

7. SMS/Text Message Privacy

If you provide your phone number and consent to receive text messages from Reels Studio INC DBA Mercato Trends, you may receive SMS communications related to:

Customer care
Appointment reminders
Follow-up messages
Service notifications
Enrollment or application updates
Promotional messages, where permitted and consented to

Message frequency may vary.

Message and data rates may apply depending on your mobile carrier plan.

You may opt out of SMS messages at any time by replying STOP.

You may request assistance by replying HELP.

SMS consent is not shared with third parties.

No mobile opt-in or text message consent will be shared with third parties or affiliates.

SMS consent, mobile numbers, and text messaging opt-in data will not be sold, rented, or shared with third parties or affiliates for marketing purposes.

Your decision to opt in or opt out of SMS communications will not prevent us from contacting you through other permitted methods when necessary for customer service, compliance, or transaction-related purposes.

8. Data Protection and Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, misuse, loss, alteration, or disclosure.

These safeguards may include secure systems, access controls, password protection, vendor controls, internal policies, and limited access to information based on business need.

While no system can be guaranteed to be completely secure, we take commercially reasonable measures to protect personal information.

9. Data Retention

We retain personal information only for as long as necessary to:

Fulfill the purposes described in this Privacy Policy
Provide requested services
Maintain customer support records
Comply with legal, licensing, carrier, provider, and regulatory requirements
Maintain audit and compliance records
Resolve disputes or enforce agreements

When personal information is no longer required, we may securely delete, anonymize, or archive it in accordance with our business and legal obligations.

10. Cookies and Tracking Technologies

Our website may use cookies, pixels, analytics tools, and similar technologies to:

Improve website functionality
Enhance user experience
Analyze website performance
Understand visitor activity
Support advertising and remarketing campaigns

You may disable cookies through your browser settings. However, some website features may not function properly if cookies are disabled.

11. Your Privacy Rights

Depending on your state of residence and applicable law, you may have the right to:

Request access to personal information we maintain about you
Request correction of inaccurate information
Request deletion of certain personal information, subject to legal and business requirements
Opt out of certain communications
Withdraw SMS consent by replying STOP

Privacy requests may be submitted by contacting us at:

Email: info@mercatotrends.com

We may need to verify your identity before processing certain privacy requests.

12. Children’s Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from minors. If we become aware that we have collected personal information from a minor without proper authorization, we will take appropriate steps to delete the information.

13. Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, policies, or content of third-party websites. We encourage you to review the privacy policies of any third-party sites you visit.

14. Changes to This Privacy Policy

We may update or modify this Privacy Policy at any time. Updates will be posted on this page with a revised Effective Date. Continued use of our website or services after updates are posted means you accept the updated Privacy Policy.

15. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

Reels Studio INC DBA Mercato Trends
12808 West Airport Blvd, STE 303C
Sugar Land, TX 77478

Email: info@mercatotrends.com